The Power of Truth® has been released for sale and assignment to a conservative pro-American news outlet, cable network, or other media outlet that wants to define and brand its operation as the bearer of the truth, and set itself above the competition.

In every news story the audience hears of censorship, speech, and the truth. The Power of Truth® has significant value to define an outlet, and expand its audience. A growing media outlet may decide to rebrand their operation The Power of Truth®. An established outlet may choose to make it the slogan distinguishing their operation from the competition. You want people to think of your outlet when they hear it, and think of the slogan when they see your company name. It is the thing which answers the consumer's questions: Why should I choose you? Why should I listen to you? Think:

  • What’s in your wallet -- Capital One
  • The most trusted name in news – CNN
  • Fair and balanced - Fox News
  • Where’s the beef -- Wendy’s
  • You’re in good hands -- Allstate
  • The ultimate driving machine -- BMW

The Power of Truth® is registered at the federal trademark level in all applicable trademark classes, and the sale and assignment includes the applicable domain names. The buyer will have both the trademark and the domains so that it will control its business landscape without downrange interference.

Contact: Truth@ThePowerOfTruth.com

The U.S. Capitol, shown against dark clouds.

Government funding for science is usually immune from political gridlock and polarization in Congress. But, federal funding for science is slated to drop for 2025.

Science research dollars are considered to be discretionary, which means the funding has to be approved by Congress every year. But it’s in a budget category with larger...

Authors: Staff

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two teenage girls smile as they stand cheek to cheek

The promised artificial intelligence revolution requires data. Lots and lots of data. OpenAI and Google have begun using YouTube videos to train their text-based AI models[1]. But what does the YouTube archive actually include?

Our team of digital media[2] researchers[3] at the University of Massachusetts Amherst collected and analyzed random...

Authors: Staff

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In 1974, on a survey in Hadar in the remote badlands of Ethiopia, U.S. paleoanthropologist Donald Johanson[1] and graduate student Tom Gray found a piece of an elbow joint jutting from the dirt in a gully[2]. It proved to be the first of 47 bones of a single individual – an early human ancestor whom Johanson nicknamed “Lucy.” Her...

Authors: Staff

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For about 15 minutes on July 21, 1961, American astronaut Gus Grissom[1] felt at the top of the world – and indeed he was.

Grissom crewed the Liberty Bell 7 mission[2], a ballistic test flight that launched him through the atmosphere from a rocket. During the test, he sat inside a small capsule and reached a peak of over 100 miles up...

Authors: Staff

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