‘Safe route’ or ‘sushi route’ − 2 strategies to turn yuck to yum and convince people to eat unusual foods

What will the diets of the future look like? The answer depends in part on what foods Westerners can be persuaded to eat.

These consumers are increasingly being told their diets need to change^[1]. Current eating habits are unsustainable, and the global demand for meat is growing^[2].

Recent years have seen increased interest and investment in...

Authors: Staff

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