Imagine a world where food on grocery store shelves is ranked by its healthiness, with simple, research-backed scores. In some countries, that world already exists.

Nutrient profiling systems, or NPSs, support clear front-of-package labels that assess food quality based on nutrient content. Nutri-Score[1] in France is a rainbow-colored system grading foods from A to E. Health Star Rating[2] in Australia is a five-star system...

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“I’m tracking my macros[1].”

“I’ll pass on that, it doesn’t fit in my macros[2].”

“I’m on the Macro Diet[3].”

Macros seem to come up often in the corners of the internet and social media devoted to people trying to lose weight, improve their health, look better and feel better about themselves. But what the heck is a macro?

With more information than ever available at your fingertips, and more diets out...

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