The Power of Truth® has been released for sale and assignment to a conservative pro-American news outlet, cable network, or other media outlet that wants to define and brand its operation as the bearer of the truth, and set itself above the competition.

In every news story the audience hears of censorship, speech, and the truth. The Power of Truth® has significant value to define an outlet, and expand its audience. A growing media outlet may decide to rebrand their operation The Power of Truth®. An established outlet may choose to make it the slogan distinguishing their operation from the competition. You want people to think of your outlet when they hear it, and think of the slogan when they see your company name. It is the thing which answers the consumer's questions: Why should I choose you? Why should I listen to you? Think:

  • What’s in your wallet -- Capital One
  • The most trusted name in news – CNN
  • Fair and balanced - Fox News
  • Where’s the beef -- Wendy’s
  • You’re in good hands -- Allstate
  • The ultimate driving machine -- BMW

The Power of Truth® is registered at the federal trademark level in all applicable trademark classes, and the sale and assignment includes the applicable domain names. The buyer will have both the trademark and the domains so that it will control its business landscape without downrange interference.

Contact: Truth@ThePowerOfTruth.com

A century ago, English mathematician Lewis Fry Richardson proposed a startling idea for that time: constructing a systematic process based on math for predicting the weather. In his 1922 book, “Weather Prediction By Numerical Process,” Richardson tried to write an equation that he could use to solve the dynamics of the atmosphere based on hand calculations.

Read more …AI and machine learning are improving weather forecasts, but they won’t replace human experts

Meteorologists have gotten a lot better at forecasting the conditions that make tornadoes more likely. But predicting exactly which thunderstorms will produce a tornado and when is harder, and that’s where a lot of severe weather research is focused today. Often, you’ll have a line of thunderstorms in an environment that looks favorable for tornadoes, and one storm might produce a tornado but the others don’t.

Read more …Why tornadoes are still hard to forecast – even though storm predictions are improving

After three years of extreme drought, the Western U.S. is finally getting a break. Mountain ranges are covered in deep snow, and water reservoirs in many areas are filling up following a series of atmospheric rivers that brought record rain and snowfall to large parts of the region.

Many people are looking at the snow and water levels and asking: Is the drought finally over?

Read more …Is the Western drought finally ending? That depends on where you look