It may be possible to change the purchasing behavior of consumers noticeably using some simple strategies. At least this is what a new study indicates. The researchers investigated the effect of nudging on the sale of products produced with high animal welfare standards in a virtual supermarket. Nudges are gentle prods or pushes designed to promote certain behaviors -- such as placing some products in more visible positions.
Read more https://www.sciencedaily.com/releases/2024/04/240404113422.htm