The Power of Truth® has been released for sale and assignment to a conservative pro-American news outlet, cable network, or other media outlet that wants to define and brand its operation as the bearer of the truth, and set itself above the competition.

In every news story the audience hears of censorship, speech, and the truth. The Power of Truth® has significant value to define an outlet, and expand its audience. A growing media outlet may decide to rebrand their operation The Power of Truth®. An established outlet may choose to make it the slogan distinguishing their operation from the competition. You want people to think of your outlet when they hear it, and think of the slogan when they see your company name. It is the thing which answers the consumer's questions: Why should I choose you? Why should I listen to you? Think:

  • What’s in your wallet -- Capital One
  • The most trusted name in news – CNN
  • Fair and balanced - Fox News
  • Where’s the beef -- Wendy’s
  • You’re in good hands -- Allstate
  • The ultimate driving machine -- BMW

The Power of Truth® is registered at the federal trademark level in all applicable trademark classes, and the sale and assignment includes the applicable domain names. The buyer will have both the trademark and the domains so that it will control its business landscape without downrange interference.

Contact: Truth@ThePowerOfTruth.com

flash_11.10.23_CHINA-USA-AGRICULTURE

Deals

Reuters was first to report[1] China’s largest single-day soybean purchase this year, as logistical troubles in Brazil make U.S. soybeans more attractive to the world’s largest importer of the valuable cash crop.  The report, citing traders, that Chinese importers bought around 10 cargoes of soybeans, or about 600,000 metric tons, for shipment from U.S. Gulf Coast and Pacific Northwest export terminals sent soybean future prices higher in overnight trading on Tuesday. 

Market Impact

The sales would be a relief to U.S. farmers, who have seen Brazil dominate the global export market for soy as well as corn for longer than normal this year. If confirmed, Tuesday’s sales would be the largest single-day soybean purchases by the world’s top soy importer since late July, according to U.S. Department of Agriculture (USDA) daily sales data. High U.S. prices due to barge shipping disruptions and stiff export market competition from Brazil, which harvested a record soy crop this year, have hampered U.S. sales in the season so far. Confirmed sales to China as of late October were down 35% from a year ago, and sales to all destinations were down 28%. The USDA is currently projecting a 12% year-on-year export decline. 

Article Tags

Topics of Interest: Deals

Type: Reuters Best

Sectors: Food & Beverage

Regions: AmericasAsia

Countries: ChinaUS

Win Types: Speed

Story Types: Exclusive / Scoop

Media Types: Text

Customer Impact: Important Regional Story

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weekly_11.8.23_TWITTER-RESEARCH

Technology

Reuters exclusively reported[1] that social media researchers have canceled, suspended or changed more than 100 studies about X, formerly Twitter, as a result of actions taken by Elon Musk that limit access to the social media platform, nearly a

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flash_11.7.23_USA-BANKMANFRIED

EconomyTechnology

Reuters was first to report[1] that FTX founder Sam Bankman-Fried was found guilty on Thursday of stealing from customers of his now-bankrupt cryptocurrency exchange in one of the biggest financial frauds on record, a verdict that cemented the 31-year-old former billionaire’s fall from grace. 

Market Impact

Alameda used the money to pay its lenders and to make loans to Bankman-Fried and other executives – who in turn made speculative venture investments and donated upwards of $100 million to U.S. political campaigns in a bid to promote cryptocurrency legislation the defendant viewed as favorable to his business, according to prosecutors.

Article Tags

Topics of Interest: EconomyTechnology

Type: Reuters Best

Sectors: Economy & PolicyTechnology

Regions: Americas

Countries: US

Win Types: Speed

Story Types: Exclusive / Scoop

Media Types: Text

Customer Impact: Significant National Story

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flash_11.2.23_HEALTH-CORONAVIRUS-CALIFORNIA-THEME-PARK

Deals

Reuters was first to report[1] that US amusement park operators Cedar Fair and Six Flags are in merger talks. A tie-up would help the companies weather a potential economic slowdown. Shares of Cedar Fair and Six Flags rose as much as 9% and 17%.  

Market Impact

A tie-up between the two companies would come as concerns about a U.S. economic slowdown and consumers curbing their discretionary spending have weighed on their stock performance. Merging would allow them to weather a slowdown from a stronger position.

Article Tags

Topics of Interest: Deals

Type: Reuters Best

Sectors: Business & Finance

Regions: Americas

Win Types: Speed

Story Types: Exclusive / Scoop

Media Types: Text

Customer Impact: Significant National Story

Read more

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